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The roastery The Brick Coffee and a company offering a new type of coffee product called Ärk

According to the founders of The Brick Coffee, Henry Politanov, Jan Kulbin, and Märten Kuusemets, people often buy coffee randomly, unlike, for example, wine, where consumers are more informed. The goal of their company is precisely to raise people's awareness, emphasizing that there is a difference in coffee. They focus on simple, basic coffee, not flavored or "fancy" products. Brick Coffee aims through its business model to contribute to a fairer coffee industry globally, which reduces exploitation of both farmers and the land. Smaller players in the food and beverage sector have generally been good educators of consumers, helping people to appreciate product nuances, similar to how the craft beer boom occurred (now distinguishing IPA from lager) or how wine is no longer just red or white, and cheese not just a slice on bread. Locally roasted coffee could be the next beverage industry triumph for conscious consumers. They buy coffee beans primarily through direct trad...

How can artificial intelligence (AI) contribute to the spread of the four-day workweek?

It is emphasized that AI itself is not the solution that will automatically eliminate the Friday workday. Instead, the outcome depends on conscious management and the goal-setting for AI . Although AI can automate and is predicted to save significant hours for specialists, its real value depends on the competence of managers and employees. Leaders have a critical role in directing the use of AI to achieve real business benefits by understanding the nature of quality work. The example of Ernst & Young illustrates how AI helped reduce analysis time by 18% without losing quality, thanks to clear goals and processes. The potential of the four-day workweek is supported by international experience, such as the UK trial where most participants continued with the new arrangement. The shorter week led to increased productivity through improved focus, fewer meetings, and more goal-oriented work, while employee well-being also increased, and stress and staff turnover decreased. Some companie...

Large-scale data center with an energy consumption that will be six times greater than...

Near the city of Lappeenranta in Southern Finland, plans are underway to construct a large-scale data center with an energy consumption that will be six times greater than that of Estonia's largest industrial consumer, Estonian Cell. The city of Lappeenranta and the Finnish company Polarnode have signed a one-billion-euro agreement regarding this project. The planned data center will require up to 150 megawatts of electricity, whereas Estonian Cell uses approximately 25 megawatts. The center is slated for construction in Pajarila, near Lappeenranta, where the city has allocated a 32-hectare area for this purpose. Mikko Toivanen, the head of Polarnode, explained that Lappeenranta was chosen due to the sufficient available capacity in the electricity grid, which allows for a quick start to construction and flexible further development. According to Toivanen, Lappeenranta has a significant reserve of electrical power that can be utilized within a short timeframe, thereby acceleratin...

Two Estonian Companies in Prestigious List. Time Magazine Ranked...

Two Estonian Companies in Prestigious List. Time Magazine Ranked the World's Most Important Fighters Against Climate Change. Time Magazine, in collaboration with Statista, ranked 250 companies worldwide that are actively engaged in fighting climate change, with the goal of saving planet Earth. Among them are also represented two Estonian companies. To stop the impact of climate change, these companies employ various innovative approaches, such as artificial intelligence, mealworms, space technology, and carbon capture. A recent analysis by TIME magazine and data analytics firm Statista highlights the world's leading green technology companies and the diversity of organizations striving to combat climate change. It also points out the positive feedback they have received from both investors and clients. The analysis assessed the environmental impact, financial strength, and innovation of over 8,000 companies. All these firms are developing products, services, or technologies...

Net Group is expanding to Germany

Estonian leading business and software development company Net Group is expanding to Germany. With this step, the company is acquiring a technology company operating in Germany that specializes in providing cybersecurity solutions for both the private and public sectors. This transaction secures Net Group's position in Germany and adds cybersecurity consulting to their range of Estonian services, in addition to business and software development. Specifically, Net Group acquired Cloud Ahoi GmbH, a cybersecurity company founded in 2021, which originated from Volkswagen's software development team and remains their strategic partner. According to Net Group's CEO Priit Kongo, this transaction is significant for several reasons. Firstly, it increases their capacity to offer cybersecurity services. Secondly, Germany is Estonia's largest export market, which provides Net Group with a unique opportunity to export valuable knowledge from Estonia to Germany in both the private ...

Autonomous Vehicle Created in Estonia Begins Operation in the United States

The newest generation autonomous vehicle MiCa, developed by the Estonian company Auve Tech, started its operation in the United States, in downtown West Palm Beach, Florida, last night, 16.04.25, according to Estonian time . MiCa has been issued United States license plates and permission to travel on a 1.5-kilometer public road section . West Palm Beach is proud to be the location for this initial phase, which demonstrates innovative solutions to transportation challenges, commented Jessica Keller, West Palm Beach's Transportation and Mobility Director. Driverless vehicles manufactured in Estonia are already a common sight in Japan, and increasingly in Europe and the Middle East. Entering the United States market is a significant step for both our company and the entire Estonian automotive industry, stated Auve Tech's founder Väino Kaldoja. Kaldoja pointed out an interesting coincidence that the first operation is taking place just a few kilometers away from the residence of...

Current state and future prospects of Estonia's e-government system

The article discusses the current state and future prospects of Estonia's e-government system , highlighting the concerns of leading IT experts about its sustainability. According to Andres Birnbaum, CEO of CGI Estonia, the state's IT costs have significantly increased , reaching over 250 million euros annually. The main reason for this is the explosive growth in the number of employees in state IT agencies (TEHIK, SMIT, RIA, etc.) , which has doubled compared to 2019 and now exceeds the number of employees in similar private sector companies. Birnbaum estimates that the upkeep costs of IT agencies alone amount to about 100 million euros of the e-state's total annual expenditure. Originally created as a link between the заказчик ( заказчик) and service provider, these IT agencies have become the primary service providers, which means that ministries lack freedom of choice and competition has decreased , thereby affecting quality and the speed of developments. Officials th...